For this brief we were asked to develop a design for the building ELNA at the HEAD uni- versity in geneva. I collaborated with another graphic design student for this one. Our idea was based on the shadows of the water in the fountain inside the building. We developed a series of organic shapes which we then merged with our experimental typeface. We inserted the letters H.E.A.D which are the initials of Haute Ecole d’Art et de Design de Geneve. We chose to split the letters across the windows to represent the different campuses in different locations across Geneva . In the photo above you can notice the first two letters (H and part of E).
ELNA
